Streaming giant Netflix has announced a major expansion of its partnership with the NFL, adding several historic regular-season games and special events starting in 2026.
The lineup includes the first-ever NFL game in Australia, a Thanksgiving Eve matchup between the Green Bay Packers and Los Angeles Rams, Christmas Day games, Week 18 regular-season action and the NFL Honors awards show.
The announcement was made through Netflix’s official Instagram post, signaling a bigger push into live sports and global football events.
One of the biggest highlights is the Green Bay Packers vs. Los Angeles Rams game scheduled for Nov. 25, the night before Thanksgiving Day. The matchup will be streamed exclusively on Netflix and marks the first time the NFL will stage a standalone game on “Thanksgiving Eve,” also known as “Blackout Wednesday” or “Drinksgiving.”
View this post on InstagramAccording to the announcement and league reports, the NFL is treating the date as a new opportunity to grow football viewership during one of the busiest travel and holiday periods in the United States.
The game is expected to draw strong attention since both teams are known as playoff contenders, and it will act as a lead-in to the league’s traditional Thanksgiving Day tripleheader.
The company confirmed it will stream the first-ever NFL regular-season game in Australia, featuring the San Francisco 49ers and Los Angeles Rams at the Melbourne Cricket Ground. This marks a major step in the NFL’s global expansion, following international games in countries like Mexico, Germany and the United Kingdom.
NFL Honors will feature major league awards such as MVP announcements and Hall of Fame selections, bringing one of football’s biggest ceremonies directly to streaming audiences.
The expanded schedule is part of a broader multi-year deal between Netflix and the NFL that runs through the 2029 season. The partnership gives Netflix a growing role in live sports, even though it does not carry a full weekly NFL package like traditional broadcasters.
Instead, Netflix is building a “tentpole” model, focusing on high-impact events throughout the season. These include international games, holiday matchups and major league ceremonies.
The addition of Week 18 and holiday games also places Netflix alongside major sports broadcasters like Amazon Prime Video, YouTube and traditional TV networks in the fight for live sports audiences.
Related: NFL WAG Brittany Mahomes Stuns With Figure-Hugging Mini Dress
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