Electrolit, the popular electrolyte beverage brand from Pisa Pharmaceuticals (the largest pharmaceutical company in Mexico and Latin America), just dropped a new flavor that sounds like the perfect escape on a hot summer day—but fans will only find it at 7-Eleven, for a limited time.
The new premium electrolyte beverage flavor may not be as cool as the chain's ever-changing lineup of Slurpees and slushes, but the tropical-inspired flavor is such a classic that Electrolit is sure it will "stand out" in cooler vaults across the U.S.
On Thursday, Electrolit officially introduced its new Pineapple Coconut flavor, and it's designed for more than just consumers who enjoy piña coladas and getting caught in the rain...it's also for those looking for a functional hydration beverage that prioritizes wellness, recovery, and performance.
Electrolit Drops New Pineapple Coconut Flavor Exclusively at 7-Eleven
Electrolit described its new Pineapple Coconut flavor as a blend of "bright pineapple notes with smooth coconut" in the May 7 press release, adding that it has a "refreshing profile."
Related: A Popular Japanese Sandwich Is Now Available at 7-Eleven
Electrolit® Expands C-Store Momentum with 7-Eleven Exclusive Pineapple Coconut FlavorAs with any other Electrolit beverage, the new flavor was designed to support hydration with a formulation that features five crucial electrolytes (magnesium, sodium, potassium, calcium, and chloride) and glucose.
But unlike the rest of the bunch—which includes fruity varieties like Mango, Orange, Passion Fruit and Strawberry—Electrolit's new Pineapple Coconut flavor is only launching at 7-Eleven stores. Its exclusivity, the brand explains, allows it to "introduce differentiated offerings that stand out in the cold vault" and respond to growing consumer demand with "bold," seasonal flavor profiles while leveraging its retail partnerships.
So the next time you stop at a 7-Eleven for a sweet treat or gas, keep an eye out for the limited-edition Electrolit Pineapple Coconut flavor, as it's the only place you're going to find it this summer (prices may vary).
Don't live near a 7-Eleven? Electrolit has one other similar flavor that is more widely available and may just do the trick: the original Coconut.
Next:Gatorade Is Launching a New Electrolyte Drink—and Its Strongest Formula in 60 Years
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