Nielsen Punts Monthly ‘Gauge’ Report To April After Client Complaints About Updated Methodology ...Middle East

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Nielsen Punts Monthly ‘Gauge’ Report To April After Client Complaints About Updated Methodology
Nielsen is delaying its monthly Gauge report to April from its planned release next week after methodology changes raised objections from several of its clients. The report, along with the monthly Media Distributor Gauge Report, had been scheduled to come out Tuesday, already later than usual. Now, they will be released in April, the company […]

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