Bubs, one of the brands at the center of the Swedish candy craze, is launching an all-new flavor pack and fans will only find it at Walmart.
The cult-favorite confectionery brand only made its U.S. debut last summer, and when word got out that its treats were being stocked at stores like Costco, Five Below, Kroger, Target and Walmart, consumers rushed to grab a bag (or a few) before the stock sold out.
What makes the candy so popular is its unique flavor profiles, varied textures and simple ingredients. Known for its fun flavor combinations—like its sour Lemon-Raspberry Skulls, sour Tutti Frutti Diamonds and Banana Toffee Ovals—fans used to have to purchase each flavor individually. But all of that changes with its latest drop: Bubs' new Sour & Sweet Mix.
Bubs Launches New Sour & Sweet Mix Exclusively at Walmart
Bubs new Sour & Sweet Mix is a "curated assortment" of the brand's most popular shapes and flavors, offering what everyone loves most about the candy: variety.
Related: Costco Shoppers Spot ‘Delicious’ Variety of Viral Swedish Candy for a Steal
Bubs' new Sour & Sweet MixBubs
According to an official statement shared in an email with Parade, the new mix includes about 10 ounces of Bubs' Sour Tutti Frutti Diamonds, Sour Lemon Raspberry Skulls, Sour Strawberry Vanilla Diamonds and Sweet Banana Toffee Ovals, all of which feature the same "signature soft, foamy texture" fans would find in the individual packs. Descriptions of each variety can be found below:
Bubs Sour Tutti Frutti Diamonds: The word “tutti frutti” comes from Italy and means “all the fruits,” and this candy definitely understood the assignment. It’s bursting with fruity flavor and oozes continental charm.Bubs Sour Lemon Raspberry Skalle (Skulls): SKALLE means skull in Swedish—and a sour skull? That’s basically a candy with attitude! These bold little faces don’t mess around when it comes to sourness. Sour, proud, and totally unbothered by your feelings—they’re here to make your mouth tingle and your day a little brighter!Bubs Sour Strawberry Vanilla Diamonds: The sweet zing of strawberry meets the dreamy swoon of vanilla in a candy combo that’s basically a dessert daydream. One bite of these chewy foam ovals and you’re floating on a fluffy, fruity cloud of joy!Bubs Sweet Banana Toffee Ovals: These ovals are like a tropical hug for your taste buds! Imagine the creamy sweetness of ripe bananas doing a happy dance with rich, buttery toffee—wrapped up in that signature chewy BUBS texture. It’s smooth, it’s bold, it’s a little bit retro, and a whole lot of yum.When Will the New Bubs Flavor Pack Be Available?
Bubs' new Sour & Sweet Mix is now available at Walmart stores nationwide at the manufacturer's suggested retail price of $4.87 (prices may vary). It will also be available online, via Walmart.com, in the near future.
While Walmart is the only place that shoppers can find Bubs in a mixed-variety format, the individual 5-ounce bags will continue to be offered at most major retailers nationwide for about $3.
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