Sojern’s 2026 State of Destination Marketing Report: Measuring Economic Impact Ranks as DMOs’ Top Priority Amid AI Disruption ...Middle East

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SAN FRANCISCO – 17 February 2026 – Sojern, the leading digital marketing platform built for hospitality and recently acquired by RateGain, today announced the launch of its “State of Destination Marketing 2026” report, examining how destination marketing organizations (DMOs) are navigating economic pressure, rising performance expectations, and accelerating AI-driven change across the travel industry.

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