If there’s one thing to revolutionize modern publishing, it’s arguably the growing relevance and influence of BookTok, the reading-focused community on TikTok where creators recommend, discuss, critique, and celebrate books. The TikTok BookTok hashtag is so influential that books featured on BookTok often become quick bestsellers—sometimes years after publication—and turn popular TikTok creators into bestselling authors.
While BookTok has no governing body that names its Book of the Year, the most talked-about book on BookTok is deemed the community’s Book of the Year. The 2025 winner of BookTok’s Book of the Year has now been named, with Suzanne Collins’Hunger Games prequel Sunrise on the Reaping earning the platform’s top acknowledgement.
#hungergames #sunriseonthereaping #booktok
♬ original sound - Kierra LewisRelated: Goodreads Reveals Its Most-Read Book of 2025
Books that earn the distinction of being named BookTok’s Book of the Year generate massive engagement and dominate trends, memes, and videos. Book of the Year winners inspire discussion, spark emotional responses in readers, and drive large numbers of readers to purchase or read the book.
About The Hunger Games Books
Suzanne Collins’ The Hunger Games series is a dystopian YA franchise centered on a brutal, televised fight-to-the-death competition held by the authoritarian nation of Panem. The original trilogy—The Hunger Games, Catching Fire, and Mockingjay—follows Katniss Everdeen (portrayed by Jennifer Lawrence in the films) as she becomes the face of a rebellion against the Capitol.
The prequel, The Ballad of Songbirds and Snakes, explores the early life of Coriolanus Snow and the origins of the Games.
@emmasbooktalks
a standing ovation for chapter 27 of #sunriseonthethereaping please ?? raven by edgar allan poe, explained: @emma’s book talks
♬ original sound - emma’s book talksSet 24 years before the original trilogy, Collins’ prequel novel Sunrise on the Reaping focuses on the 50th Hunger Games and tells the origin story of Haymitch Abernathy (played by Woody Harrelson in the film version of the original trilogy). A film adaptation of Sunrise on the Reaping is expected in 2026, with actor Joseph Zada taking over the role originated by Harrelson.
The Significance of BookTok
Celebrity book clubs like Oprah’s Book Club and Reese’s Book Club may still reign supreme, but a new study released this week reveals the top way readers prefer to get their book recommendations is word of mouth. The ultimate “best friend referral,” BookTok has become a powerhouse in the publishing industry.
With the ability to revive backlist titles and turn them into bestsellers, create overnight hits, and make celebrities out of authors like Rebecca Yarros, the unfiltered emotional responses and authenticity of BookTok reviews have made the global reading community one of the most influential book communities in the world.
Related: Reese Witherspoon Names Her Favorite Book of 2025: ‘That One Made Me Cry’
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