By now, you’re probably well aware of the ongoing Starbucks saga, and the words “bearista cup” either fill you with unbridled joy and excitement or imbue you with the same rage that pushed Peter, Samir, and Michael to destroy that printer in Office Space. The now-infamous and decidedly menacing cutesy $30 glass bear has become a lightning rod, sparking literal fights and widespread debate over what exactly went wrong and whether the disaster of a rollout is endemic of a broader problem in the world of consumer goods.
Was it some elaborate marketing scheme to drum up excitement and buzz and inspire customers to go on more or less a wild goose chase in an effort to find these elusive cups in the wild? Did someone on the inside buy up all the stock before launch, only to turn around and resell it for over $300 on eBay? Were there any plans to actually make enough cups in the first place? We may never get the answers to those questions, but whatever the motivations were, it’s definitely got people talking. It brings to mind famous lyrics by one Beyoncé Giselle Knowles-Carter about causing all this conversation.
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As the dust settles, though, we’re faced with the unfortunate reality that Starbucks has no plans to restock the cup that broke the internet. That leaves us with either the choice of leaning into the FOMO and finding it in our budget to drop the excessive amount of cash for one on eBay, or to look for an alternative that’s just as adorable and definitely not sold out. You could even take a page out of Walmart’s playbook and just stick a straw in an empty Honey Bear. Luckily, Aldi just stocked a cutesy little diva that’s giving the Starbucks bear some serious competition, and it’ll cost you less than your morning cup of coffee.
Crofton Gingerbread Man Holiday Ornament Glass Sipper, $4.99 at Aldi
Aldi
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In a post shared on Saturday, November 9, Aldi playfully teased their adorable Crofton Gingerbread Man Sipper on Instagram, saying, “Miss out on that $30 bear? Well, we got this little diva.” Aldi even took the antics further in a follow-up post that shoppers say gives SpideyD from Dunkin' vibes. The cheerful glass cup is shaped like a festive gingerbread man Christmas ornament, complete with an endearing smile and rosy cheeks, but if you’re not feeling Gingy, they’ve got a Christmas tree-shaped option in blue or green, too. You can find these cups in stores starting today for just $4.99, a whopping $25 difference from the Bearista.
Shoppers React to Aldi's 'Genius' Instagram Post
Naturally, shoppers picked a side, and judging by the comments, Aldi is the reigning champ on this one. “And this is why I’m literally at Aldi 5 times a week ?,” said one person. “Yours is cuter anyway ?,” someone else said. Of course, a few people expressed concerns that this would be a repeat of the Bearista, and if we know anything about Aldi Finds, they might have a point. If you’re looking to snag one of these figural sippers for yourself, it’s probably a good idea to make the trip to Aldi sooner rather than later. May the odds be ever in your favor.
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