CityHub Announces Hamburg Hotel Development, Expanding its European Footprint ...Middle East

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CityHub Announces Hamburg Hotel Development, Expanding its European Footprint
source : hospitality net ( Middle East ) () 100
CityHub, the Netherlands-based hospitality brand known for reimagining the conventional hotel room through its Hubs-based and tech-enabled accommodation, has confirmed plans to develop its fifth European location with the conversion of an existing property in Hamburg. The new site marks CityHub’s first hotel conversion and its entry into the German market, with plans to expand further following successful launches in Amsterdam, Rotterdam, Copenhagen, and Reykjavik. The upcoming CityHub Hamburg will be created through the adaptive reuse of the existing Hotel Pacific building. In partnership with lead investor and local real estate developer Kohler & von Bargen, the project will double the site’s current 52 units, transforming it into a 110-key hotel by utilising CityHub’s space-efficient, modular "Hub" rooms design. Hamburg’s tourist industry has gone from strength to strength in recent years, welcoming a total of over 16 million overnight stays last year. Strategically located at the ...

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