Guy Fieri detailed losing more than $1 million of his Santo Tequila in an elaborate heist during an appearance on 60 Minutes.
On Sunday, Oct. 5, the Food Network star opened up about an elaborate crime scheme that resulted in 24,000 bottles of his tequila going missing.
? SIGN UP for Parade’s Daily newsletter to get the latest pop culture news & celebrity interviews delivered right to your inbox ?
In November 2024, Santo Tequila—co-founded by Fieri and former Van Halen lead singer Sammy Hagar—was the victim of an international crime scheme.
Guy Fieri pours Santo Fino Blanco Tequila during Guy Fieri's Late Night Goldbelly Party at SOBEWFF 2022 on Feb. 26, 2022, in Miami Beach, Fla. (Aaron Davidson/Getty Images for Goldbelly)Related: Guy Fieri Reveals His Direct Response to Wife’s "Problem" With His Signature Style
During his sit-down with 60 Minutes, Fieri recalled the president of his company calling him about two truckloads of tequila that suddenly went missing.
"He goes, 'You're not going to believe this, but we lost two truckloads of Santo Tequila.' I said, 'Elaborate on lost.' He says, 'Well, they disappeared.'"
Fieri asked if it was hijacking and whether the drivers were OK, explaining, "Because all my mind goes to is Goodfellas, you know? That's what I think is happening."
The trucks were appropriated but ultimately never showed up at the warehouse. The celebrity chef shared, "My mind is swimming in exactly how do you lose that many thousands of bottles of tequila."
Related: Guy Fieri Shares Breathtaking Photo From Son Hunter’s "Next Level Wedding" With Tara Bernstein
Here's what happened: After the tequila was distilled and bottled in western Mexico, it was transported across the U.S. border and unloaded in Laredo, Texas. The following day, the bottles were moved into two semi-trucks that were supposed to bring it to a warehouse in Lansdale, Pa.
The logistics company that Santo hired to handle the transportation of its tequila hired a trucking company, which then outsourced delivery to two other trucking companies, which then hired drivers. As detailed in 60 Minutes, those second trucking companies were fakes.
The fake company redirected the drivers, who were not in on the heist, to deliver the tequila elsewhere. Meanwhile, the fake company used spoofed GPS tracking and emails to provide "updates" to Santo Tequila about a delay due to "mechanical failure," buying the criminals time to transport it elsewhere.
Keith Lewis, a former police officer who runs a company called CargoNet to solve this type of crime, told 60 Minutes that it's "very common."
"If you think about online dating, for example, you can be anywhere in the world and set up a date with someone. It's the same thing in the supply chain," Lewis explained. "We don't do business face-to-face anymore. We don't have the hand-to-hand transactions. We're doing business by PDF file, by rate confirmations."
View this post on Instagram
A post shared by 60 Minutes (@60minutes)
Ultimately, 11,000 bottles of Santo Tequila were recovered in Los Angeles, Calif., three weeks later. The second truckload was never found.
"If it could happen to us with what I believe were pretty strong measures of security and awareness and communication and the way we do business—and to get ripped off for two full semi-truckloads of tequila in today's age—then everybody's vulnerable," Fieri explained.
View this post on Instagram
A post shared by Guy Fieri (@guyfieri)
To promote the 60 Minutes feature, Fieri posted a comical, AI-generated movie poster for the story that he shared on Instagram. Fans reacted to what actually happened in the comments of a clip from the interview.
One fan admitted, "A Guy Fieri crime thriller was not on my bingo card, but I’m here for it."
Someone else quipped, "Has he gone to see if they ended up in flavor town?"
Another follower joked, "Starring Colin Farrell- let’s do this."
Next: Guy Fieri Hit With Lawsuit & Bold Claim by Food Network Show Winner
Hence then, the article about guy fieri details losing over 1 million of santo tequila in elaborate heist was published today ( ) and is available on Parade ( Saudi Arabia ) The editorial team at PressBee has edited and verified it, and it may have been modified, fully republished, or quoted. You can read and follow the updates of this news or article from its original source.
Read More Details
Finally We wish PressBee provided you with enough information of ( Guy Fieri Details Losing Over $1 Million of Santo Tequila in Elaborate Heist )
Also on site :
- Stunning ISS Photo of Florida, Cuba Captures & 039;Moonglint& 039;
- Will Cristiano Ronaldo play tonight for Al-Nassr vs Al Ettifaq in SPL 2025-26?
- Saudi-led coalition strikes Yemeni port over unauthorised weapons shipment