Every once in a while, Costco rolls out a new find that sends shoppers into a frenzy. It’s not the latest oversized snack pack or the seasonal bakery item this time—though those are always a hit. Instead, the buzz is all about something that feels oddly familiar, especially if you’ve ever stood in line at a certain coffee chain and ordered your favorite warm, handheld breakfast.
TikTok has been flooded with excited reactions after creators shared their latest Costco discovery. “Thank god!” one commenter wrote. Another chimed in: “Literally the spinach feta egg white wrap from Starbucks, I can’t be convinced otherwise.” Fans are even going so far as to say the new Costco option is “better” than the original—and that it’s “such a good deal.”
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So what’s behind all the excitement? Costco is now carrying Happy Roots Spinach, Feta & Egg White Breakfast Wraps, and shoppers can’t get enough. The wraps feature a hearty combination of cage-free egg whites, spinach, creamy feta and sun-dried tomatoes, all tucked inside whole-wheat lavash. Each serving delivers 15 grams of protein, making it a quick and satisfying breakfast option.
But here’s the real kicker: while a single wrap at Starbucks will run you around $4.95, Costco sells a six-pack of wraps for $15.99. That works out to less than $3 each—cheaper than hitting the coffee drive-thru every morning. For regular Starbucks fans, the math speaks for itself.
@juliakcrouseThis @Costco Wholesale find is literally the spinach feta egg white wrap from Starbucks- I can’t be convinced otherwise! #fyp #starbucks #fypシ #costco #costcofinds
♬ original sound - juliakcrouseWhy Fans Are Obsessed
Part of the appeal lies in convenience. The wraps, shown by @juiliakcrouse, are individually packaged, easy to heat in the air fryer and perfect for busy mornings when you want something wholesome without the hassle of cooking from scratch. But according to shoppers, it’s the flavor that seals the deal.
“So tasty,” one fan raved. Another commented, “Love these! They’re even better than Starbucks.” TikTokers have also pointed out how closely they mirror the Starbucks version, with the same savory, slightly tangy flavor combo of spinach, feta and egg whites that people already love.
The Perfect Morning Hack
For anyone who craves the Starbucks wrap but doesn’t want to pay coffee shop prices, this Costco version is an easy win. They’re versatile, too—you can enjoy them straight from the microwave, crisp them up in the oven or air fryer, or even pair them with hot sauce or salsa for a flavor boost.
Whether you’re stocking up for meal prep or just need a quick grab-and-go breakfast, these wraps are making mornings a whole lot easier. And judging by the internet’s response, they might just be Costco’s next cult-favorite freezer find.
Related: Costco Revived a Beloved Store Favorite—for a Limited Time
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