By James Sutherland on SwimSwam
The financial incentives to compete in the Enhanced Games may go far beyond the prize money being offered up at next year’s event in Las Vegas.
The Games gained their most accomplished swimmer to date on Wednesday, with Olympic silver medalist and three-time world champion Ben Proud‘s stunning announcement that he’s effectively ending his international career to join.
Given Proud is putting his accomplished legacy on the line with this move, it stands to reason that the financial incentives extend well beyond just the advertised prize money, and that appears to be the case.
One athlete told SwimSwam that they were approached by Brett Hawke, who is the official swim coach of the Games, with a $250,000 offer as a baseline to sign on with the Enhanced Games, plus medical supervision.
That base pay would come in addition to whatever earnings the swimmers collect at the Enhanced Games next May, where event winners will claim $500,000 and athletes will vie for a $1 million bonus if they can break the world record in either the 50-meter freestyle or 100-meter dash.
Although we don’t have an exact gauge of how much money swimmers are making annually with sponsorships, prize money and funding, it’s fair to say a quarter of a million dollars would be a significant raise for the vast majority of them at the very least.
In late August, the Enhanced Games filed a lawsuit against World Aquatics, USA Swimming and the World Anti-Doping Agency (WADA), saying they are seeking at least $200 million in actual damages, “increasing to at least $800 million after statutory trebling, punitive damages awards, and the recovery of attorneys’ fees.”
If the Games were to win the lawsuit, which accuses the three organizations of acting in an anticompetitive manner and making an organized, targeted effort against the Games, the athletes involved could stand to benefit financially as well.
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