Deanonymize Your Guests to Improve Guest Hospitality Experiences ...Middle East

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Deanonymize Your Guests to Improve Guest Hospitality Experiences
source : hospitality net ( Middle East ) () 51
As I make the rounds conducting hospitality industry training, I sense that more and more hoteliers are truly understanding the difference between “guest service excellence” and “hospitality.” My regular readers may recall that this is a topic previously addressed here in my monthly column. In short, “guest service excellence” is more demonstrative, requiring the use of hospitality communications essentials like those espoused by hotel ratings services such as Forbes and AAA. “Hospitality,” on the other hand, is more of a philosophy for our work-life culture, or as true hospitality superstars know, it’s really a philosophy for living daily.

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