Sony Acquires 2.5% Share in Bandai Namco ...Middle East

This morning, Sony announced in a press release that it has entered a strategic partnership with fellow Japanese entertainment conglomerate Bandai Namco. Sony agreed to acquire 16 million Bandai Namco shares for roughly 68 billion yen (around $465 million), gaining control of 2.5% of the company's total shares. Nobuhiko Momoi, Executive Vice President at Bandai Namco Holdings Inc., said in a statement: The Bandai Namco Group promotes an "IP axis strategy" that aims to maximize IP value by leveraging the appeal and worldview of IP, providing the optimal products and services at the optimal timing in the optimal regions. We […]

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