ROCHESTER, N.Y. – On Wednesday, August 20, the Red Wings will take the field as the Rochester White Hots, hosting a full rebrand, exclusive merchandise and themed food options.
The name change marks a historic milestone, the 100th anniversary of the White Hot, first created in 1925 by Zweigle’s for the Rochester Tribe, the baseball team that would eventually become the Red Wings.
Tickets for White Hots Night on Wednesday, August 20, are available for purchase. If interested, click here. Use promo code WhiteHots online to save $2 off each ticket, valid only for the August 20 game.
“There isn’t much that is more Rochester than a Zweigle’s White Hot,” said White Hots General ManagerDan Mason. “There aren’t many food items that Rochesterians are more proud of or that are moreunique, and celebrated in our city than the White Hot, and we can’t wait to take the field as the WhiteHots!”
In-Depth: Offerings at the game
Merchandise, including hats, replica jerseys, T-shirts and sweatshirts, are currently available for purchase online and the Innovative Field Team Store.
People who purchase White Hots merchandise before August 20 will receive a $2 coupon toward ticketsfor White Hots Night. Fans can share their merch on social media using #WhiteHots to beentered to win a White Hots Prize Pack, which includes four premium tickets to the White Hots Night game, a White Hots cap, and a team-signed White Hots jersey.
If interested, click here.
White Hots Night promises experiences both on and off the field, including:
Pre-game Happy Hour presented by Genesee Beer $2 beers, live music and tailgate games near Jack Daniel’s 10th Inning Bar. On-Field Promotions White Hots toppings relay race, White Hots trivia and bobbing for White Hots.Concession stands are set to offer White Hots-themed dishes:
Black Angus – White Hot Chicken French Zweigle’s White Hot dog, Chicken French on a roll covered in meat hot sauce Spikes’ BBQ – White Hot Mac and Cheese Mac and Cheese, Zweigle’s White Hot dog, and meat hot sauce Pop n’ Hots & Home Plate – Zweigle’s Skinless White Hot Mama Mittsy’s – Pizza Dog Zweigle’s White Hot Dog, topped with pizza sauce and mozzarella cheese, wrapped in pizza dough Ice Cream Plus – White Hot Corn Dog Zweigle’s White hot dipped in batter and deep fried Red Wings Roast Beef – White Hot Mashed Potatoes Bowl of mashed potatoes topped with Zweigle’s White Hot and meat hot sauce Home Plate – White Hot Plate Two Zweigle’s White Hots, meat hot sauce, diced onions, home fries and mac salad Batter Up – Loaded White Hot Fries Fries topped with Zweigle’s White Hot and chili ‘Sup Dog – Pop Open White HotWhite Hots reveal video:
Red Wings to rebrand at ‘White Hot Night’ WHEC.com.
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