How Hotels Can Win at eCommerce & Drive Direct Bookings ...Middle East

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How Hotels Can Win at eCommerce & Drive Direct Bookings
Independent hotels have a competitive edge in their DNA – offering rare, remarkable experiences that guests want to talk about, post about, and relive. According to Expedia Group’s Unpack ’24 report, more than 90% of travelers say the vibe of a hotel is important when booking. Additionally, 67% of travelers would pay more to stay at a hotel that aligns with their preferred vibe, highlighting the significance of personalized and unique experiences in the hospitality industry.

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