Sweden Becomes a Summer Refuge as Coolcation Trend Gains Ground ...Middle East

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Sweden Becomes a Summer Refuge as Coolcation Trend Gains Ground
As global heatwaves push summer travelers to reconsider their go-to getaways, coolcations are on the rise—and all eyes are turning north. Choosing milder destinations over blazing heat, more travelers are seeking out temperate escapes, with Sweden and the Nordics fast emerging as a frontrunner for summer 2025.

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