Creating new kicks from old soles: How a Dutch recycling company is tackling footwear waste ...Middle East

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By Michelle Cohan, CNN (CNN) — For runners, footwear is one of the most important – and often most expensive – pieces of gear. Experts say the typical lifespan of a traditional running sneaker falls between 500 to 700 kilometers (310 to 435 miles), or about four to six months, depending on usage. With some shoes costing hundreds of dollars, it can certainly add up. The shoe industry also comes at a great cost to the environment: from production to end-of-life, it generates about 700 million tons of carbon dioxide per year, according to research by Quantis, an environmental sustainability consultancy. “We are standing on the problem, and nobody sees it,” says Danny Pormes, an avid runn

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Creating new kicks from old soles: How a Dutch recycling company is tackling footwear waste ...Middle East

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