How the mighty have fallen: Greed and pandering could be the death of this videogame titan ...News

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How the mighty have fallen: Greed and pandering could be the death of this videogame titan
Will Ubisoft’s creative bankruptcy turn into a fiscal one? All is not well at Ubisoft. Since the start of 2024, its stock price has dropped by half. And in the last five years, it lost an astonishing 80% of its value. And during that time, the company didn’t stop making AAA games and never went into obscurity. So what is making investors abandon ship? Fifteen years ago, Ubisoft basically reinvented the open world in gaming. Starting with Assassin’s Creed 2, they have created a distinctly ‘Ubisofty’ kind of an open world – vast, detailed, realistic, masterfully crafted, and littered with icons indicating different

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