Gen Z’s In-store Shopping Demands Mimic Online Expectations ...Middle East

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Gen Z’s In-store Shopping Demands Mimic Online Expectations
In RetailNext’s latest “Retail Vibe Check Report,” researchers at the in-store analytics platform provider zeroed in on Generation Z and found some startling behavior patterns. The big standout was that Gen Z expects the same experience in a physical store as when they shop online. “Gen Z lives at the intersection of digital and physical […] The post Gen Z’s In-store Shopping Demands Mimic Online Expectations appeared first on NY Times News Today.

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