Counting the Cost: How Much Are Guests Willing to Pay for Contactless Hotel Services? ...Middle East

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Counting the Cost: How Much Are Guests Willing to Pay for Contactless Hotel Services?
“Contactless service is being widely adopted by the hotel industry”, explain the researchers, “to provide the safest possible experience while maintaining good service quality”. By deploying contactless technologies at every stage of the customer journey, hotels can remove the need for physical contact from all major hospitality service encounters.

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