What’s Trending: Authentic Brands, or Something Like That ...Middle East

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Want to know what folks are talking about on social media? Every weekday on 97.9 The Hill’s “This Morning with Aaron Keck,” Victor Lewis scours the Internet for the day’s top trending stories, from weird news to wacky crimes to odd business ventures and everything in between. Click here to listen back to all our past What’s Trending segments – and tune in to “This Morning” on 97.9 The Hill every weekday at 7:45 to hear What’s Trending live on the air. Trending today: Victor dives into an article on Authentic Brands, a company whose business model involves buying up declining clothing brands (Eddie Bauer, Reebok, etc) – and producing new merchandise with the same (still-recognized) brand nam

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