Indian biz need to align cybersecurity budgets with growth goals: Kaspersky ...Middle East

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Indian biz need to align cybersecurity budgets with growth goals: Kaspersky
source : Business Standard ( Middle East ) () 91
Indian businesses need to align cyber security budgets with their growth objectives to ensure sustainable expansion in the face of increasing digitalisation and associated risks, a top official of Kaspersky has said. The emergence of new-age technologies, including artificial intelligence and GenAI, is critical for companies to boost their businesses. "In order to grow businesses, you need to digitise. If you don't digitise, you are not going to have that business growth value," Adrian Hia, Managing Director for the APAC region at Kaspersky, told PTI. At the same time, the digitalisation of businesses increases the attack surface area, opening avenues for risks like sophisticated cyberattack

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