Mars Eyes Massive Acquisition of Kellanova in Packaged Food Sector ...Middle East

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Mars Eyes Massive Acquisition of Kellanova in Packaged Food Sector
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Family-owned food giant Mars, known for its candy brands like M&M's and Snickers, is eyeing a significant acquisition of Kellanova, a maker of popular snacks such as Cheez-It and Pringles, according to sources familiar with the matter. The deal, if successful, could become one of the largest ever in the packaged food sector, given Kellanova's market value of roughly $27 billion, including debt. This potential merger will test the regulatory appetite for consolidation within the industry.

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