Final US Olympic Swimming Trials Ratings Show 26% Increase Over 2021 ...Middle East

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Final US Olympic Swimming Trials Ratings Show 26% Increase Over 2021
source : swimswam ( Middle East ) () 46
By Braden Keith on SwimSwam The U.S. Olympic Swimming Trials drew an average of 3.4 million primetime viewers on NBC and Peacock, a 26% increase from 2021, NBC is reporting. That is a slight uptick even from the early numbers the television rights holder reported early in the meet. It is also an increase from the 2.7 million reported for the 2021 Trials. While daily numbers were not available to compare on a granular level to 2021, historical patterns show that the numbers likely tapered off later in the meet then hit their peak on the final day of competition, which has limited swimming events but includes the announcement of the Olympic Team. NBC also reports an average of 2.3 million view

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