Embracer says it will have a "human-centric approach to leveraging the potential" of AI ...Middle East

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Embracer says it will have a human-centric approach to leveraging the potential of AI
source : Eruogamer ( Middle East ) () 105
Embracer Group – which has reduced its headcount by 4532 employees in the past financial year – wants to harness AI to "empower" its staff, saying artificial intelligence "has the capability to massively enhance game development by increasing resource efficiency".In its latest annual report, as spotted by PC Gamer, Embracer privacy and AI governance head Tomas Hedman stressed it would be a risk if the company didn't use AI, as it would put the firm at a "competitive disadvantage [with] other industry players"."Certainly, one of the major risks for a company is not to use AI, as this would mean a competitive disadvantage vis-à-vis other industry players," Hedman said. "Most companies will mo

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