Your commercial strategy as an evolution and not a revolution ...Middle East

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Your commercial strategy as an evolution and not a revolution
In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Jennifer Hill, VP of Commercial Strategy at Kalibri Labs, make a case for why the hospitality industry needs to treat commercial strategy as an ongoing pursuit, rather than a giant numbers game with a rush to generate revenue. Hill offers a fresh perspective for hoteliers on how to rally each of their departments to drive revenue and satisfy stakeholders, while using commercial opportunities to give back to the local community and exemplify what hospitality is all about.

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