Google Ad Manager updates give publishers more creative controls ...Middle East

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Google Ad Manager updates give publishers more creative controls
Google is rolling out updates to Ad Manager that will give publishers greater control over how direct sales ads appear on their reserved ad inventory, based on partner feedback. The announcement. A Google spokesperson told Search Engine Land: “We’re rolling out updates to give publishers more control over direct sales served by Google Ad Manager. These changes will enable publishers to determine where and when ad badging appears on reserved inventory, and will help ensure their ad creatives appear as intended.” Why we care. The Ad Manager updates matter to advertisers because they help ensure their ad creatives are being displayed properly in reserved publisher inventory according to th

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