Google unleashes AI updates and adds greater controls to its ad products ...Middle East

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Google announced a slew of new and updated AI-powered advertising products during its annual marketing event on Tuesday alongside greater controls, as advertisers try to protect their brand identities in an increasingly automated industry. Shopping ads got several updates at Google Marketing Live. Merchants can now automatically create 3D versions of their products from images taken at different angles; short-form videos of products can be integrated into ads alongside AI summaries; and apparel ads for men’s and women’s tops can offer users a virtual try-on option. Google launched its virtual try-on tool in July last year with retailers Anthropologie, Everlane, H&M and Loft, and is now ope

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Last updated : 22 May 2024 clock 05:21 PM

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Google unleashes AI updates and adds greater controls to its ad products ...Middle East

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