Revolutionising retail: Smart mirrors provide a glimpse of future shopping ...Middle East

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Revolutionising retail: Smart mirrors provide a glimpse of future shopping
A new wave of augmented reality mirrors are poised to transform the fashion and retail landscape, offering customers the opportunity to virtually try on digital fashion ensembles in real-world scenarios. These mirrors provide an immersive experience by overlaying computer-generated 3D content on to the physical environment. Zero10’s AR Mirror concept represents a retail innovation that showcases how conventional digital screens in physical stores can be transformed with AR software to elevate the interactive retail journey. Speaking with The National at the Seamless Middle East 2024 event in Dubai, George Yashin, founder and chief executive of Zero10, emphasised how this pioneering solutio

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