How One Media Buyer Quietly Snatched Up 35% of Commercials in Iowa-LSU Women’s Basketball Game ...Middle East

The outsized audience for this week’s highly-watched women’s NCAA basketball match between Iowa and LSU may also have noticed that many of the commercials seen during the game belonged to AT&T, State Farm, Home Depot and Gatorade. There was good reason. Optimum Sports, a media agency that specializes in sports properties and is part of […]

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Last updated : 03 April 2024 clock 09:48 PM

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How One Media Buyer Quietly Snatched Up 35% of Commercials in Iowa-LSU Women’s Basketball Game ...Middle East

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