Egypt launches Ramadan tourism campaign for Arabic markets ...Egypt

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Egypt launches Ramadan tourism campaign for Arabic markets
The Egyptian Tourism Authority launched a five-week campaign to promote Egypt as a tourist destination, entitled “Ramadan Fee Masr Gher” (Ramadan in Egypt is Different), to parts of the Arab world including Saudi Arabia, UAE, Kuwait, and Jordan. The launch of this campaign coincides with the holy month of Ramadan and the approaching Eid al-Fitr to attract more Arab tourists to visit the Egyptian tourist destination and enjoy the festive atmosphere there. The CEO of the Egyptian Tourism Authority, Amr al-Kady, that the purpose of this campaign aims to invest in Ramadan as a means of promoting tourism, in which Egypt has a competitive advantage, within the Arab market. The promotional content

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