Rooster Teeth, the beloved online entertainment company, has been a staple in the world of gaming and comedy for over two decades. Founded in 2003 by Burnie Burns, Matt Hullum, Geoff Ramsey, Jason Saldana, Gus Sorola, and Joel Heyman, Rooster Teeth quickly gained a loyal following with their hit web series Red vs. Blue.
However, after 21 years of success and innovation, Rooster Teeth announced that they would be shutting down for good. The news came as a shock to fans around the world who had grown up watching their content and supporting their endeavors.
Rooster Teeth successfully bottled a strain of irreverent, creative Austin, one that blended anime, gaming, fandom, sarcasm and slackerdom with shows that ranged from puppeteering to podcasts.
The company closure will lead to layoffs of roughly 150 full-time employees — and freeze work for dozens of contractors and content creators as well, Variety reports.
The big picture: The company, arguably best known for its sci-fi satire "Red vs. Blue," launched in 2003 and ultimately fell victim to the upheaval in digital advertising roiling media firms around the country.
Warner Bros. Discovery is currently in talks to sell the rights to certain Rooster Teeth catalog content and intellectual property such as the popular anime-style series “RWBY” (pictured above), pioneering sci-fi spoof “Red vs. Blue,” and Michael B. Jordan’s animated mecha series “Gen:Lock.” In addition, WBD is seeking to sell the Roost podcast network, with shows spanning gaming, true crime, fandom, comedy and food, which for the time being will continue to operate.
The company, which is headquartered in Austin, Texas, was founded in 2003 and began with the launch of the web series Red vs. Blue, based on the video game Halo, and then evolved to include the podcast network, as well as the anime webseries RWBY and the streaming series Gen:LOCK, with Michael B. Jordan voicing a main character. The studio last reported having 150 employees, but the number impacted is still unclear, given the potential for sales and having some contractor positions.
Since inheriting ownership and control of Rooster Teeth from AT&T following its acquisition of TimeWarner, Warner Bros. Discovery continued its investment in our company, content and community. Now however, it’s with a heavy heart I announce that Rooster Teeth is shutting down due to challenges facing digital media resulting from fundamental shifts in consumer behavior and monetization across platforms, advertising, and patronage.
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