Taylor Swift and Singapore put on a masterclass in concert economics ...Middle East

Quartz - Economy
Taylor Swift and Singapore put on a masterclass in concert economics
Taylor Swift’s concerts move local economies. The tens of thousands who descend on a city to see the mega star perform can boost spending at local businesses by double digit percentages. Not that this phenomenon is particularly new: Economists have long written about the potential large spillover effects of popular…Read more...

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