Meet the Chicago agency behind numerous top Super Bowl ads ...Middle East

A Chicago ad agency was recognized for one of its Super Bowl commercials for the fourth time in the last five years. High Dive was awarded the top commercial in USA Today’s Ad Meter Ratings for its State Farm spot featuring actors Arnold Schwarzenegger and Danny DeVito. “Once you get into the edit, and you’re laughing and having a good time, you’re like, ‘ok this is going to perform pretty well,'” said Chad Broude, the co-founder and co-chief creative officer of High Dive. Many agencies opted for humor and star power over potential controversy this year. “It’s a time people want to have fun and relax and forget the world for a little bit,” said Broude. “It’s also an election

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Meet the Chicago agency behind numerous top Super Bowl ads ...Middle East

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