Super Bowl Advertisers Poised to Play Things Safe, Fearing Social-Media Backlash ...Middle East

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Super Bowl Advertisers Poised to Play Things Safe, Fearing Social-Media Backlash
Dozens of advertisers will flock to Super Bowl LVIII this Sunday, ready to pay out a small fortune to CBS in a bid to grab some attention. But they won’t crave as much of that valuable recognition as they might have just a few years ago. The Super Bowl has long offered Madison Avenue an arena […]

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