Joe Rogan strikes $250M deal with Spotify, including distribution on YouTube ...Middle East

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Joe Rogan strikes $250M deal with Spotify, including distribution on YouTube
source : The Hill ( Middle East ) () 40
Joe Rogan, the popular podcaster and media personality, has struck a fresh distribution deal with audio provider Spotify for "The Joe Rogan Experience." The deal, estimated to be worth up to $250 million, according to The Wall Street Journal, involves an upfront minimum guarantee in addition to a revenue-sharing agreement based on advertising sales. In a deviation from his first deal with the company, under the new deal Spotify will sell ads for and distribute Rogan's show in a video format on YouTube, the Journal noted. Rogan began podcasting in 2009 and has grown in popularity in the years since. He was propelled to megastar status with his first deal with Spotify in 2020, worth a

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