How NBCUniversal’s Creative Impact Lab Provides a Systemic Solution to Diversifying the Advertising Ecosystem (Exclusive) ...Middle East

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How NBCUniversal’s Creative Impact Lab Provides a Systemic Solution to Diversifying the Advertising Ecosystem (Exclusive)
Public service announcements have always been a popular way for media companies to exercise their corporate social responsibility, either through providing airtime for charitable causes or going a step further and making the spots themselves. But NBCUniversal has taken the strategy to a new level with its Creative Impact Lab, an original, multi-pronged program that […]

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