AI to the fore ...Middle East

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AI to the fore
source : Daily Sun ( Middle East ) () 45
A KEY emerging technology in the gaming industry is artificial intelligence (AI). It is set to play a crucial role in how games are developed and marketed once publishers and developers figure out how to do it, ethically or otherwise.Square Enix is seeking to aggressively “apply” AI to its business, president Takashi Kiryu explained in a New Year’s letter addressed to the public.“We intend to be aggressive in applying AI and other cutting-edge technologies to both our content development and our publishing functions,” wrote Takashi, who took over as Square Enix’s new boss last year.“In the short term, our goal will be to enhance our development productivity and achieve greater sophistication

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