Reputation risks posed by AI loom for companies as election year heats up, expert warns ...Middle East

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Reputation risks posed by AI loom for companies as election year heats up, expert warns
Sen. Mike Braun, R-In., provides insight on growing fears over the technology on The Evening Edit. Companies need to be vigilant about reputational risks posed by bad actors using artificial intelligence (AI) as the U.S. enters a contentious election year and corporations seen as stepping into the fray become caught in a quagmire, one expert warns. “I think you’ve seen some bad actors in this space, especially more on the political end of things,” Matt Gorman, vice president at Targeted Victory, a Stagwell company, told FOX Business at CES 2024. “You can make a video using AI that gets reporters saying what you want them to say, and it can go around the world twice

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