British Basketball League secures more US exposure with Yes Network streaming deal – SportsPro ...Middle East

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British Basketball League secures more US exposure with Yes Network streaming deal – SportsPro
The British Basketball League (BBL) has penned a streaming partnership with the YES regional sports network (RSN). Contract: YES App to stream two live BBL games per week each Thursday and Friday Games will be available on the YES App to subscribers in YES’ regional footprint, including all of New York state and Connecticut, northern and central New Jersey, and northeastern Pennsylvania Fans can watch replays of select games on the YES Network’s linear channel on Thursday or Friday in primetime BBL’s new ‘Unbeatable’ magazine show to also air on YES Network and Yes App Live coverage began with Leicester Riders versus London Lions on 1st December Context: The deal secures further exposure

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