European Original Content Spend Hits $23B, Driven By Streamers ...Middle East

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European Original Content Spend Hits $23B, Driven By Streamers
The global streamers have plowed money into original European television shows, increasing spending by 70 percent in 2022 to approximately $5.4 billion (€4.9 billion) compared to a year earlier, according to a new report published by the European Audiovisual Observatory (EAO), an independent media think tank. Overall, the streamers’ share of total investment in European […]

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