AI’s Latest Job: Capture The ‘X’ Factor In Business Innovation ...Middle East

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AI’s Latest Job: Capture The ‘X’ Factor In Business Innovation
Can machines be creative? getty Can artificial intelligence capture, or at least simulate, the ‘X’ factor in business idea creation — you know, that innovative spark? Can it help boost creativity, innovation, and entrepreneurship in ways not possible in previous times? A new survey of startup founders and creative professionals finds AI has become a new tool to take business concepts to such new heights. Or is it wishful thinking at this point? Eighty percent of the founders say they have integrated AI into their creative processes, according to the survey of 150 founders and 486 creatives. While a majority of the founders, 55%, still prefer human creativity over AI in their startups, tec

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