Tuscaloosa business relies on football season ...Middle East

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Tuscaloosa business relies on football season
The economic impact of the football season in Tuscaloosa cannot be ignored.   In 2022 tourists spent $895 million, with each home game weekend that year bringing in $20 million to $25 million on average.   Not only do game days completely change the atmosphere of Tuscaloosa, but they also leave a lasting effect on businesses on the Strip.  However, the season can pose many challenges for business owners, and for some, the surge in game day sales is necessary to keep their businesses afloat throughout the summer and academic breaks.   “Football season absolutely catapults us to another level as far as an increase in the sales and stuff,” said Tiffany Lewis, the current manager at the Publix l

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