Presenting Global Retail Tourism: Trends and Insights ...Middle East

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Presenting Global Retail Tourism: Trends and Insights
A thought leadership event exploring the significant untapped potential of retail tourism took place at La Roca Village, part of The Bicester Collection, in Barcelona today, concluding with a resounding call for attention to the importance of retail tourism. The event featured the launch of a ground-breaking report, “Global Retail Tourism: Trends and Insights”, a collaborative effort between the World Travel & Tourism Council (WTTC), The Bicester Collection and Hong Kong Polytechnic University. With a strong focus on data and insights, the report seeks to define the future of retail tourism, highlighting the key trends, challenges, and opportunities shaping the sector.

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