Twitter to focus on video and commerce in business revamp, deets inside ...Middle East

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Twitter to focus on video and commerce in business revamp, deets inside
source : Business Standard ( Middle East ) () 52
Twitter has some major plans to revitalize the company's business beyond digital advertising.According to an investor presentation by owner Elon Musk and new Chief Executive Linda Yaccarino, Twitter is likely to focus on video, creator and commerce partnerships, New York Post reported, citing Reuters.Yaccarino, who became the company's new CEO on June 5, recently told Twitter investors that the company is in early conversations with political and entertainment figures, payments services and news and media publishers, said a source familiar with the matter, who spoke on condition of anonymity to discuss a private investor call.The presentation marks Yaccarino's first meeting with the company'

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