HSMAI Insight: Global Trends & Evolving Customers… and what they mean for hotel marketing ...Middle East

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HSMAI Insight: Global Trends & Evolving Customers… and what they mean for hotel marketing
Steven Van Belleghem is a customer experience enthusiast with a mission to inspire companies to become more customer centric. He’s dedicated his 23-year career to understanding customer behavior and translating that into insights for companies. He’s written five books (working on a 6th!), speaks on this topic around the world, and shares content on social media to ensure people have access to this vital information. In addition, he’s started customer experience related businesses, become an investor in a customer experience start up, is on the Board of several Belgian companies, and is a part time professor.

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