The controversial way fashion brands gauge sustainability is being suspended ...Middle East

Quartz - Economy
The controversial way fashion brands gauge sustainability is being suspended
source : Quartz ( Middle East ) () 23
The Higg Index, one of the fashion industry’s most well-known sustainability rating systems, came under sustained criticism this month. A New York Times article called out the index as too favorable to synthetic materials made from fossil fuels; the Intercept dug into the metric’s controversial ties to fast fashion; and the Norway Consumer Authority banned its use (link in Norwegian) in marketing to consumers.Now the organization that oversees the ratings is mothballing its consumer-facing portion, and expediting an independent review of the system’s data and methodology.What is the Higg Index?Read the rest of this story on qz.com. Become a member to get unlimited access to Quartz’s journali

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