Kraft Mac & Cheese has been a comfort food favorite for generations, but the brand’s two newest flavors might have you doing a double take in the grocery aisle.
The iconic blue box is getting a surprising makeover with the launch of two limited-time varieties, including one inspired by a beloved breakfast pastry.
According to information shared with Parade by Kraft Mac & Cheese, the brand is introducing Chili Crisp and Cinnamon Roll flavors, giving fans two very different ways to enjoy their favorite cheesy pasta.
And while adding a little heat to mac and cheese might sound delicious, the second flavor is definitely the more unexpected of the two.
Kraft Mac & Cheese Cinnamon Roll combines the warm spices of cinnamon with the brand’s signature creamy, cheesy pasta. The company describes the result as a slightly tangy bite inspired by the popular pastry.
If cinnamon and cheese sound like an unusual pairing, that’s exactly what makes the new flavor so intriguing.
View this post on InstagramFor fans who prefer something spicy, Kraft Mac & Cheese Chili Crisp offers a different twist on the classic. Inspired by the increasingly popular condiment, the new variety balances chili crisp-inspired heat with Kraft’s familiar cheesy flavor.
The company says the flavors were developed in response to changing consumer preferences, with more than 60% of fans expressing interest in new and unexpected mac and cheese varieties beyond the classics.
And the brand isn’t stopping with these two additions. Kraft says more flavor innovations are planned for 2027.
So, where can shoppers find the new varieties? Kraft Mac & Cheese Chili Crisp is available for a limited time at retailers including Meijer, Walmart and Amazon, while Cinnamon Roll is available exclusively at Walmart for a limited time.
The company hasn’t provided a suggested retail price or a specific end date for either flavor.
Whether you’re curious about the sweet-and-savory combination of cinnamon and cheese or prefer to spice up your mac and cheese with chili crisp, Kraft’s latest creations are certainly a departure from the traditional blue box.
Related: Kraft Mac & Cheese Is Entering a New Category for the First Time in Nearly 20 Years With 3 New Flavors
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