Apple's product announcement hints are usually pretty subtle. This time, it isn't. "Welcome Home" is almost assuredly referencing Apple's long-rumored smart home devices. Sure, the company makes some smart devices, like the HomePod and HomePod mini, but leaks suggest the company has some big updates up its sleeve.
Apple may even expect users to buy more than one of these hubs. The idea could be to have multiple hubs throughout your house, which could let you use them like intercoms. (Apple currently offers a similar feature with its HomePods.) If the rumors are to be believed, the smart hub will understand the voice of whoever is talking to it, and tailor the experience to that user personally. If you have guests over, you could switch to a "visitor mode" to avoid revealing sensitive information.
When is Apple's "Welcome Home" event?
According to Apple's announcement, "Welcome Home" kicks off on Tuesday, Oct. 13 at 9 a.m. ET (6 a.m. PT). That's an early start time, considering the company is based in California, though it seems Apple is hosting the event in New York City this time around. For context, Apple's events usually kick off at 1 p.m. ET (10 a.m. PT) when the company hosts them in Cupertino. It's not yet clear if there will be a livestream of the event, or if it will be exclusive for invited members of the media.
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