A Democratic political group announced on Tuesday that it will spend $2 million on Mississippi’s U.S. Senate race between incumbent Republican Cindy Hyde-Smith and Democratic challenger Scott Colom, an effort that’s part of a $50 million campaign targeting congressional races around the country.
American Bridge 21st Century, a super PAC which calls itself the “largest research, tracking, and rapid response operation in the Democratic Party,” said it was targeting nearly 20 key House and Senate races across Mississippi, Iowa, Alaska, Colorado, Michigan, North Carolina, Ohio, Pennsylvania, and Texas.
This campaign represents the group’s largest midterm paid media effort to date and will highlight “rising costs due to Trump’s tariffs and Iran War, health care challenges including rising costs and Medicaid cuts, and other economic pressures,” the group said in a news release.
“Many Americans are angry that President Trump has betrayed them and we want them to share their stories. Working class voters are fed up with the cost, chaos, and corruption,” said Bradley Beychok, co-founder of American Bridge 21st Century. “Our investment aims to seize this opportunity in traditionally Republican territory. We will expand the map early and often.”
U.S. Sen. Cindy Hyde-Smith smiles at her supporters before speaking during her reelection campaign launch at the Mississippi Agriculture Museum in Jackson, Miss., on Thursday, Aug. 28, 2025. Credit: Eric Shelton/Mississippi TodayThe campaign will use a mix of digital advertising, streaming television, streaming audio, social media, direct mail and AM/FM radio. Eva Kemp, head of paid media for American Bridge 21st Century, told Mississippi Today the group plans to spend a little over $2 million on the Mississippi race before the end of the election cycle.
The group has also published a research document titled “How To Win Against Cindy Hyde-Smith,” which focuses on claims that she supports cuts to healthcare, SNAP benefits and “tariffs that raised costs on goods.”
Hyde-Smith has criticized Colom’s ties to national Democratic groups, highlighted her close relationship with President Donald Trump and, as former state agriculture commissioner, touted her support for Mississippi farmers.
The U.S. Senate race in Mississippi between Hyde-Smith and Colom has kicked off a fierce fundraising battle in recent months, which is expected to continue into the November general election. Leading Senate Democrats see the race as a long-shot opportunity for Democrats, who need to net four more seats to reclaim a majority in the upper chamber.
Democratic National Committee Chairman Ken Martin came to Jackson for a fundraiser last month that featured Colom and other candidates on the ballot this November. Martin said the Democrats would prioritize making gains in red states such as Mississippi going forward.
After initially raising more money than Hyde-Smith at the end of 2025, Colom fell behind the Republican incumbent during the first quarter of this year. Hyde-Smith has also maintained significantly more cash on hand than the Democratic challenger. The most recent filings with the Federal Election Commission show Hyde-Smith with over $2.4 million in cash on hand, while Colom had just under $560,000.
Colom is the district attorney for Noxubee, Clay, Lowndes and Oktibbeha counties and has not appeared on a statewide ballot before. To become the first Democrat since the 1980s to win a U.S. Senate race in Mississippi, he would likely need a significant amount of cash to build name recognition and run campaign ads.
Hyde-Smith became a U.S. senator in 2018 after former Gov. Phil Bryant appointed her to fill the seat vacated by longtime Sen. Thad Cochran. She later won a special election in 2018 to complete the remainder of Cochran’s term and was elected to a full six-year term in 2020. She is the first woman to represent Mississippi in Congress.
Hyde-Smith and Colom will also compete against independent candidate Ty Pinkins in November.
Hence then, the article about democratic super pac investing 2m on colom s challenge of hyde smith part of 50m national effort was published today ( ) and is available on Mississippi Today ( Middle East ) The editorial team at PressBee has edited and verified it, and it may have been modified, fully republished, or quoted. You can read and follow the updates of this news or article from its original source.
Read More Details
Finally We wish PressBee provided you with enough information of ( Democratic super PAC investing $2M on Colom’s challenge of Hyde-Smith, part of $50M national effort )
Also on site :